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A bit about me:

I'm a game designer

based in Sydney

Hello, I’m Lamha Bijili — but you can just call me Lamha.

I’m a game designer based in Australia, with a background in toy and game design, visual storytelling, and player psychology. I care deeply about joy, originality, accessibility, and systems that feel just right. I love solving problems through playful thinking and crafting experiences that feel both intuitive and surprising.

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I’ve designed games for studios like Zynga and Murka, working on titles including GOT Slots, Wonka Slots, Black Diamond Casino, and Scatter Poker. My work has spanned across casual, slots, hybrid-casual, and multiplayer formats—always with a focus on balancing strong mechanics with player delight.

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I hold a Master’s in Game Design from the National Institute of Design, and my work is shaped by years of experience across illustration, graphic design, cognitive psychology, and visual art. I often bridge creative and analytical teams—mapping ideas into flowcharts and systems while also brainstorming with sketches, placeholder art, or AI-generated visuals.

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Whether it's designing features to boost ARPDAU, rewriting onboarding flows to reduce friction, or prototyping unique mechanics, I approach every challenge with curiosity and intention. I also enjoy digging into player data, user testing feedback, and A/B results to shape more meaningful decisions.

When I’m not deep in a spreadsheet or game loop, you’ll find me lifting weights, painting, cooking without a recipe, or planning my next mini road trip. I’m passionate about design mentorship, and I hope to grow into a thoughtful, intuitive design leader in the years to come.

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For now, I’m just loving the ride—designing joyful, impactful, and sometimes slightly weird games that make people feel something.

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Here's a list of what I do:

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  • ✏️ Create detailed Game Design Documents (GDDs) to communicate vision clearly

  • 🔁 Design engaging game loops and core mechanics that drive long-term retention

  • 🎯 Craft features and systems to increase KPIs like ARPDAU, retention, and LTV

  • 📊 Conduct data-driven design—analyze player behavior, funnel drop-offs, and economy balance

  • 🧪 Plan and evaluate A/B tests and interpret results to make iterative improvements

  • 💬 Lead user testing sessions and gather actionable feedback

  • 🧠 Build progression systems, onboarding flows, and mission structures

  • 🗺️ Create wireframes, flowcharts, and UX maps to support intuitive player journeys

  • 🤖 Design bot behavior and opponent logic to support multiplayer and solo experiences

  • 🔄 Collaborate cross-functionally with product managers, artists, engineers, and analysts

  • 📱 Prototype and test game ideas using tools like Unity, Figma, or spreadsheets

  • 🌎 Research global trends and player psychology to create games that resonate

  • 🧩 Balance in-game economies and reward systems for fairness and fun

  • ✨ Push for originality in themes, art, and mechanics while aligning with business goals

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Game Design

Player Experience

User Research

Data Analysis

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